By Zenoyise Madikwa
SCIENTISTS looking into the attractiveness of woman suggest that men from all races find fairer- skinned women most alluring.
We are beginning to appreciate our sisters who are as dark as the night, with short natural hair and prominent and fabulously full lips. 
Natural beauty: Alek Wek
Yet the mass-marketed myth of female attractiveness as young, thin and fair-skinned, with Anglo features, is slowly but surely dying.
Take a walk at Sandton or Rosebank Mall, you will be surprised at how many white men have African beauties on their arms.
During the recent Africa Fashion Week held at Sandton Convention Centre one could not help but notice the excitement caused by dark models among photographers and guests.
In 2008 South African Sowetan reported that modelling agency boss Kgomotso Seboko of KS Models, one of
Was that a sign of where things were going?
According to Felepe Mazibuko, a well-known fashion stylist, more and more modeling casting directors are opting for darker-skinned models.
Meeting the criteria of urban modeling no longer boils down to light and bright.
“More than ever South Africans are realising that black is beautiful. As a nation we have overcome the baasskap mentality that suggests that anything dark is ugly and therefore undesirable.
“Politically we are maturing and we are taking pride in who we are. This is filtering through to the modeling industry and the media,” Mazibuko says.
Mazibuko observes that the curse of the darker skinned woman was broken by African model Alek Wek, a Sudanese refugee who made her US modelling debut a few years ago. She has since become one of the most sought-after models in the business.
In addition to her magazine covers, Wek has modelled for scores of top designers, walked in major fashion shows all over
Mazibuko adds that the Africanist ideals of people such as Thabo Mbeki and former Ghanaian president Kwame Nkrumah have influenced the way a lot of Black South Africans think about themselves.
“We are beginning to appreciate our sisters who are as dark as the night, with short natural hair and prominent and fabulously full lips.”
Does this mean we have approached the end of the dark skin curse?
Not any time soon, says psychologist Asiphe Ndlela.
In countries like
“In countries like
Ndlela says West Africans, who are married to white or coloured women, are viewed as successful. In some quarters light and lighter skin is viewed as a passport to better living and finer things in life.
“I’ve noticed that certain people who would not be considered attractive in
“The flipside is that some, who are considered unattractive because of darker skin, would be considered attractive outside their country.
Ndlela says psychologically these men are subconsciously attracted to fairer-skinned women because of the skin tone’s association with innocence, purity, modesty, virginity, vulnerability and goodness and Eurocentric tendencies.
Studies have even shown that some employers and bosses favour light-skinned applicants and employees over the dark-skinned.
The same is true of the music and movie industry, where light- skinned Blacks are favoured most of the time over their dark-skin counterparts.
Watch any Ghanaian or Nigerian musicians video, you will see light- skinned video girls.
In
In
In
In the old days a fair skin was a symbol of nobility in
That’s why women were hiding under their cute sun umbrellas. Sowetan

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written by Parks Papindanyoka, August 04, 2010
written by Matuzvi Adona, August 01, 2010
written by UMLILO O" TSHISAYO, July 24, 2010
written by Mweni Tafara, July 21, 2010
The article likes to convert the conservative and moral people of largely African, Arabic and Indian culture from their conservative moral values to harlots of unparalleled proportions.
As readers can see, the article gives us a nude African woman making suggesting worse than female dog mating gimmicks.
The article also de-stigmatises nudity which we are not accustomed to this day in age of the clothing industry that is operating in overdrive.
It reminds me of most female gender lobby areas of emphasis - "to liberate the African woman from Cultural oppression", when infact they simply want to create an immoral benchmark of the human genome who is worse than the record holding French Harlot so that when mankosikazi onke abantu are harlots, then health of Africans will fall and diseases would overwhelm us and then extinction so they re-occupy Africa without one hustle.
Anyangira yaona madhunamutuna!!!!
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